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However, if you’re a local business that would hugely benefit from a local listing in the Google Local Pack then it’s something worth spending time on it. You also have the option of either automating the work with the tools discussed earlier, or outsourcing it entirely, if you have the budget. Local SEO helps build authority in your local area, improves your website’s authority, sends trust signals and can also improve rankings vapospy.pl A citation tells Google that your business exists and Denmark Phone Number List legitimate, and that what you say is accurate because it can be corroborated from multiple sources. Therefore, providing consistent names, addresses, and phone numbers across websites is critical to Denmark Phone Number List a trust signal to Google. Here's what a typical Google Local package looks like on a search results page